CAPDASE, the mobile accessories manufacturer inked a strategic partnership with YMS Mobitech app-based e-distribution ecosystem to spread its reach across YMS’ network
of 11,262 retailers and 361 distributors across 383 cities. CAPDASE also
announced its intent to set up its first manufacturing unit in India, outlining
an aggressive sales target of 60 million dollars over the next three years.
Headquartered in
Hong Kong, CAPDASE currently caters over 45 countries worldwide with strong
presence in key smartphone markets of China, Indonesia, Philippines and Hong
Kong. In 2016 alone, CAPDASE has sold more than 100 million mobile accessories.
CAPDASE’s top product line includes Armour Suit Case for iPhone 7 &
7+, Quick Charger for car and wall charger, High protection tempered glass for
most of the smart phone models, lifestyle car mint series, amongst others.
Making the announcement, Roy Chan, Channel
Head-Asia Pacific, CAPDASE said, “While the accessories segment
mirrors growth in the smartphone market, demand for varied and top-of-the line
accessories is set to grow multi-fold in India. Phase 1 of our partnership with
YMS Mobitech will involve reaching out to the metros and over 100 tier-1 cities
and towns. Our target is to reach sales in excess of 10 mn USD in the financial
year 2017-18, and grow from there.”
R-L Ajay Laddha, co-founder, YMS Mobitech and Stanley Chu, Founder and Director, CAPDASE |
Talking about the collaboration, Ajay Laddha,
Co-founder, YMS Mobitech Pvt Ltd said, “We are excited and honored
to be CAPDASE’s partner in its offline retail journey in India. The
mobile handset market in India has witnessed exponential growth over the last
few years, leading to a surge in demand for mobile phone accessories.
E-distribution platforms like YMS Mobitech will help high-end accessories
players like CAPDASE make a successful transition from just online to offline
presence as manufacturers can directly bill to Retailers as per their
need – making it more efficient and at lesser cost. I am optimistic that
our wide-spread and strong distribution channel will enable CAPDASE to gain
valuable competitive edge and reach out to every single handset user in the
country.”
Recently, YMS
Mobitech announced its tie-up with leading smartphone manufacturer, Mi India
to distribute its range of accessories in key states of Eastern India. The
e-distribution company is also the Distributor (West Zone) for end-to-end sale
of LeEco Mobiles in India.
The YMS
e-distribution network boasts of over 11,262 retailers and 361 distributors
across 383 cities in what is India’s largest app-based distribution
ecosystem, guaranteeing on-demand sales with zero dead stock and zero loss of business opportunity. Its mobile app can keep a
track of all tasks & reports via the YMS Mobile App and a web dashboard.
YMS Mobitech
also creates financial products for the electronics industry, under its brand
Apps You Need, and uses its technology-driven platform to sell and monitor
these products. Few months ago, it also launched an accessories and IoT brand
CULT.
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