ConveGenius,
India’s leading Educational Technology
Company, committed to offering mobile solutions to enhance the quality of
education in India, has announced the much-awaited retail launch of CG Slate
on Lenovo for Grades K-5. CG Slate is an NCERT
curriculum-mapped, self-learning tablet, especially designed for Indian kids in
order to make learning fun, yet informative. ConveGenius has partnered with
Lenovo to provide world-class hardware, and e-commerce giant, Flipkart, is the
online marketplace through which CG Slate will be rolled out in India at INR
8,499. Similar attempt was made by Micromax last year around the same time when they announced the launch of Micromax Canvas Tabby.
The Home Screen |
This
edutainment (Education and Entertainment) solution was earlier accessible exclusively
to ConveGenius' B2B clients, which include State Governments, large NGOs and
learning centers in India, Singapore, Malaysia, and Indonesia. The product centres around a ‘gamified’
approach to learning, which means that the child feels like he/she is a part of
a game, while he/she learns important concepts through videos, interactive
books, stories and worksheets, and then gets rewarded based on his/her
performance. The product creates an environment that motivates the child to
enjoy the process of learning, while helping them stay focused, thus improving
retention.
CG
Slate has a unique Learn-Play-Shop approach to learning, which incentivises
kids to self-learn without adult supervision, as parental controls take over
when the kids use the tablet. As children learn more, they get points, which
they can redeem to watch cartoons, to play games and then to add their
favourite toys to their wishlist, which their parents can buy for them later with
attractive cashbacks linked to his/her performance. Also, the parents, through
a root password, can enjoy all the features of a standard Lenovo tablet, which
makes CG Slate a premium affordable tablet for the entire family!
There
is also an intelligent mascot – Titu, that guides the child throughout the
learning process by adaptively recommending educational content based on the
child’s learning needs. It is built to be a genius-companion, and an able
accomplice to aid the kid’s educational journey.
Talking about the
development, Mr. Jairaj Bhattacharya,
MD, ConveGenius Group, said, “We envision CG Slate to be every child’s best
friend for Learning, Entertainment, and Shopping. In this endeavour, we have partnered
with best-in-breed brands such as Lenovo and Flipkart to ensure a seamless user
and purchase experience, respectively. CG Slate is an affordable and
comprehensive mobile learning solution, which uses the immense potential of
gamification to personalise learning for kids, and supplements regular curricula taught in school with NCERT-mapped
content.
We are positive that CG Slate’s interactive lessons, games, videos and movies will
enrich the overall learning experience of the young generation, and would be a
real aid for parents.”
Adarsh
K Menon, Vice President – Auto and Electronics, Flipkart said “E-learning
in India has become extremely popular across age-groups especially children in
India. We have seen a huge surge in shoppers browsing and buying products that
offer a comprehensive digital learning experience. We are delighted to announce
the exclusive launch of ConveGenius’s latest product CG Slate in India. We are
confident that this new product will revolutionize the
way children acquire and absorb knowledge."
Mr. Bhaskar
Choudhuri, Director – Marketing, Lenovo India said “Tablet technology
has been a game-changer for education since it allows young learners to
leverage a touch-screen interface to access a wide variety of digital
resources. Lenovo has always aimed at providing the best devices and technology
for education and entertainment and our association with ConveGenius reinforces
this commitment in the form of CG Slate. The Lenovo powered education tablet is
an ideal device that provides an enriched and comprehensive learning experience
for young children.”
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