badge All Metal Body: The new 'Body Language' of budget phones ~ Tech Siddhi










Tuesday, 15 March 2016

All Metal Body: The new 'Body Language' of budget phones

"And this phone comes with Metal Body", a phrase which was long associated with premium flagship phones such as Nokia N8, Apple iPhone, Samsung's Galaxy S6 has lost its connection with highly priced smartphones with the time. Metal body did well for all these flagships as it added an extra value to already powerful specifications and software present on the phone, the shiny metallic Rim, that ruggedness and the grip of the phones enhanced that posh feeling as well as significant cost for the end user. 
Le Eco Le 1S
Le Eco Le 1S

While metal body phones were still only for flagship phones until as recent as last year, we witnessed ever growing competitive smartphone industry where all the barriers were broken ruthlessly and "the metal" was not spared along with the high end specifications. The number game extended from specification sheet to design , aesthetics, build quality and other value adds and we are not talking here about the Galaxies of S6 and 6S we are talking here about the most competitive segment of this industry that is 10000 to 15000 INR. While smartphone brands like Gionee and OPPO did exceptionally well in bringing metal body smartphones to customers at lower price than the much costlier flagship phones, the real change started with entry of phones like Honor 5x, LeEco 1S, Redmi Note 3. All these devices priced around 10-12K offer metal body with premium build and design , finger print sensor added cherry on the cake ( that's another discussion for another time).

Le Eco claims itself as the market disrupt-or with its first launch Le Eco 1S, the all metal body smartphone was launched at a price of Rs 10,999/- , the phone surely is distinct with its metal unibody featuring a screw less industrial design leaving no trace of industrial assembling on the design, the metal unibody is sturdy and made from aircraft grade aluminium. The phone seems to have hit the right chord which can be testified by the fact that the company has sold 200,000 smartphones in just 30 days. 

Redmi Note 3 and Honor 5x are other smartphones in market currently boasting metal design and similar specifications as Le Eco 1S, both these phones are also doing great and doesn't have any issue in finding buyers.

The phone industry which has one thing over the other trending at any given point of time, from number of mega pixels in camera to number of cores in processor, amount of RAM or internal storage depending upon the trend these factors have proven their importance in success or failures of smartphones over the time. The metal design is also becoming one of those trends in the industry to flaunt, and is already a deal breaker for many potential buyers, which is good news for us as it will force manufacturers to build phones from metal. This is the reason why it is said competition makes the customer winner and companies innovative.

2 comments:

  1. The phone industry which has one thing over the other trending at any given point of time, from number of mega pixels in camera to number of cores in processor, amount of RAM or internal storage depending upon the trend these factors have proven their importance in success or failures of smartphones over the time. The metal design is also becoming one of those trends in the industry to flaunt, and is already a deal breaker for many potential buyers, which is good news for us as it will force manufacturers to build phones from metal. This is the reason why it is said competition makes the customer winner and companies innovative.

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  2. The new metal back on budget phones is a sign of the times. The era of cheap plastic, which we have all grown accustomed to, has come to an end and in its place is a more expensive material that will be used for years to come. There are many easy essay writing reasons why this might happen: such as higher demand for wireless devices or simply because it's what people want. We're going to take a look at the history behind these changes and see how they'll affect us in the future.

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