App Building platform Instappy mobilizes retail businesses to help achieve a connected mobile commerce and web ecosystem

Creating a mobile application that appeals to customer is again a tedious work provided there is a lot of cost involved in the process specially for online retail applications.Enterprise, and SME Business owners want their product to be accessible to customers via smartphones and worry about loosing out on business, and being left behind in the APP revolution but costs, poor quality, lack of tech understanding are delaying the app decision. Instappy’, an app building platform, is enabling retailers to benefit from Mobile commerce by creating exclusive mobile commerce stores. In a bid to maximize ease of business, the B2B platform recently launched its APIs for popular ecommerce web platforms including Magento and Wordpress,. This enables the retail businesses to seamlessly integrate their inventory management for their Instappy mCommerce Retail apps and their eCommerce websites maintaining one comprehensive real time inventory with no extra development effort.

Throwing light on the significance of the platform, Ms Ambika Sharma, Founder Instappy commented, “Mobile apps are a necessity retailers in the quest of reaching out to a broader spectrum of audiences who are shopping on their phones and apps clearly work for retailers. The success of mobile apps in India can be gauged from the growing number of users, which is now 54% as compared to 21% last year. SMEs who cater to a growing repeat business customer base have found that their sales increase by over 60% from existing customers alone with a mobile presence. A mobile app helps retail businesses keep their customers engaged, drive higher revenue per customer, give offers, new arrival information, send notifications and run promotions directly to them. They also take orders, give information and sell products on mobile.”

The apps created at ‘Instappy’ are fully loaded retail apps and come equipped with more than 157 features including unique ones for e-commerce apps. Some of the salient features in the app are:

• Build Rich media display with a native app platform

• Unlimited screens

• Unlimited product categories 

• Superior data interaction, full hosting and auto backups

• Available across all form factors so create an app at one go for Android, IOS, Ipads and tablets

• Google Indexed for search 

• Product cart, integration

• Free Payment gateway integration

• Dynamic inventory management system to help you keep a track of stock-in and stock-out

• Ready to integrate secure payment gateway with zero set-up and maintenance cost

• Make your brand experience seamless for your audience through a slick and adaptive UI design

• Keep your audience updated with fully functional built-in CMS for unlimited updates

• Your valuable data is in safe hands with secure cloud hosting and reliable backup utilities

• Take advantage of real-time analytics and take smarter, data-oriented decisions

• Unlimited push notifications Run promos and offers through tools like unlimited push notifications

• Add thousands of products as you want and organize them under unlimited categories and subcategories.

Instappy is targeted at retail businesses with a regular customer base who need to increase their sales and get new customers. The retail categories include Exporters, Manufacturers, Fashion, Retail stores, Groceries, Food & Beverages, Chemicals, Automotive, Home and Garden, Games & Toys, Maintenance Services, Art & Craft, Stationary, Clothing & Accessories, Computer & Software, Electronics, Furniture, Handicraft & Gift. Hotel & Travel, Jewels & Accessories, Music,Books and DVD, Sports & Recreation, Vets & Pets, Wholesale Trading and many more. It is a platform that gives an absolutely comprehensive application to enhance retail businesses and saves retailers the huge cost of developing a functional mobile application.