Home grown smartphone brand Micromax today announced launch of its latest 4G enabled smartphone , Canvas Pulse 4G for a price of Rs 9999/- . The device strengthens 4G portfolio of smartphones for the company and packs powerful specifications for the price offered.
After canvas Xpress 2 and Xpress G , Cavas Pulse 4G will also be sold online exclusively through Flipkart in open sales which means no registration or invite is required to get your hands on to this latest smartphone. Canvas Pulse 4G is powered by Mediatek MT 6753 chipset and 1.3 GHz octa core processor. For camera you will get 13 MP autofocus rear camera and 5MP Fixed focus camera on the front. The device sports a 5 inch HD IPS display with one cell technology. Canvas Pulse 4G comes with 3 GB of RAM which is rarely seen in sub 10K segment smartphones. The phone is powered by a 2100 mAh strong battery.
Canvas Pulse 4G |
Commenting on the launch, Mr. Vineet Taneja, CEO, Micromax Informatics Ltd said,
“India is currently at the cusp of 4G evolution, and Micromax is
fully prepared to lead this march with a range of 4G devices from value
to premium segments, which deliver best-in-class performance and design
across price points for the diverse Indian consumers.
Our latest launch, Canvas Pulse 4G is our premium yet powerful product
with Flipkart offering 3GB RAM and Octacore at a never before price
reiterating our commitment to democratizing technology for the new age
digital natives who want to be connected all
the time. Our strategic
partnership with Flipkart has helped us consolidate our strong foothold
in the value for money segment of the online channel and with this
launch we are aiming to target the premium segment
of our target audience.”
Vignesh Ramakrishnan, Director - Flipkart, said,
“We are happy to announce the exclusive launch of Micromax Canvas
PULSE 4G on Flipkart. With the gaining popularity of 4G smartphones in
the Indian market, this new device from Micromax will offer Indian
customers a whole new experience in this space. Packed
with an Octacore processor and 3GB RAM, this new offering from Micromax
will drive 4G smartphone adoption amongst customers."
Be
it your favorite A.R Rahman song or your classic Michael Jackson
collection, explore the world of music at your fingertips as the
smartphone comes with the AAC 1318 speakers
and NXP sound solution for the music aficionados which enable louder
sound, deeper bass and unmatched sound clarity with less clipping in the
amplifier and less distortion from the speaker.
Micromax
has taken up the task to boost 4G adoption in the country by making a
full range of 4G enabled smartphones available for the consumers, taking
its portfolio to 14 devices at
a diverse price points of 6499/- to 14999/.
Micromax has also partnered with Airtel to provide an introductory 4G
double data offer for a period of 6 months across its 4G range of
smartphones.
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