Micromax launched Canvas Xpress 2 with Octa Core processor, 13 MP camera for Rs 5999

Micromax has done it again after doing it number of  times in past, today company lifted curtains from its new device the Canvas Xpress 2 the most affordable phone running on Octa-Core SoC.  The Canvas Xpress 2 comes with 5 inch HD IPS display, runs on 1.4 GHz octa core processor, 13 MP rear camera with dual LED Flash and priced at just Rs 5999/- . The device will be available exclusively only on Flipkart from 4th August 2015 and registrations for the same are open from today 6 PM. Micromax has partnered for first time with Flipkart for an exclusive sale, targeting the 45 million strong user base of Flipkart and its reach across 8200 pin codes all over India. 

Micromax Canvas Xpress2

Micromax Canvas Xpress 2 runs on 1.4 GHz Octa-Core MediaTek MT6592M processor with Mali 450 GPU coupled with 1 GB RAM, On memory front device comes with 8 GB internal memory which can be further expanded upto 32 GB via micro SD card. Device comes with 13 MP rear camera with OV sensor, Largan Lens and Blue Glass Filter, while the front 2 MP camera also comes with OV sensor and has Panorama mode so that you can take a wide selfie to fit the group into one pic. The speakers of the phone are placed on bottom edge and is powered by Cirus Logic Wolfson Stereo DAC. The phone is fuelled by 2500 mAh strong battery. Over the hood the phone runs on Android 4.4 Kitkat which is upgradable to latest Android 'Lollipop' soon. The device also comes pre-installed with few apps and has smart gesture, Quick Look and Trending apps.The Canvas Xpress 2 sports a thin beezel surrounded by Golden ring and jet black back cover.

Micromax Canvas Xpress2

Micromax Canvas Xpress2

Commenting on the launch, Mr Shubhajit Sen, CMO, Micromax Informatics Ltd. said, “India has over 100 Mn youth population in the age group of 18-25 years who are spending 55% of their time multi-tasking across applications. Catering to this need of the mass Indian youth, we are today proud to announce the launch of Micromax Canvas Xpress 2- the most affordable Octa Core smartphone in the market. This move will further consolidate our position as the clear market leader in the sub INR 7,500 category. We will continue to disrupt the market with similar innovations in collaboration with strategic partners like Flipkart; to keep achieving our mission of democratizing technology for the masses”

Amitesh Jha, VP – Retail, Flipkart said, “Micromax is known for revolutionizing the Indian smartphone landscape with their innovative and affordable products. We are happy to launch Micromax’s latest – Canvas Xpress 2 as a Flipkart exclusive. Offering a new smartphone packed with exciting features and a powerful processor to our shoppers, we are confident that this product will resonate with our young customers.”

Micromax Canvas Xpress2

Micromax Canvas Xpress2

Recently Micromax affordable 3G device Canvas Spark proved to be quite successful and generated 2.5 billion Rs in revenues for Micromax. Will Canvas Xpress 2 be able to repeat the success ? well only time can tell.